Skip to content


Careers at Bacardi

Global Travel Retail Area Manager Australia & New Zealand

Job Name

Global Travel Retail Area Manager Australia & New Zealand







Reporting Line:

Regional Director APAC

Job type:

Full time

Lead recruiter:

Dominika Sadowska-Dec

About the role

This role combines exceptionally high standards of execution with P&L responsibility in some of the most strategically important airport locations in Oceania. You will manage and develop our Retail Ambassadors who sell directly to consumers, and you will oversee brand building activations that incorporate an omnichannel approach.

This role will stretch you, develop you and it could accelerate your BEST10 career ambitions. It is an opportunity to grow your leadership potential through financial performance, critical thinking, and people skills.

You need to champion our BEST10 strategy by putting consumers at the heart of everything we do.

You need to be a team player with exceptional communication skills who enjoys working with multiple stakeholders across different functions.

You need exceptional commercial skills and a growth mindset to deliver our financial and market share KPIs.

You are driven by development opportunities and career progression.



Customer Management
  • Responsible for all GTR customers based in New Zealand, Pacific Islands and Cruise
  • Implementation and tracking of Key Account trading agreements 
  • Review performance each month (sales out and sales in) and make necessary changes to resolve underperformance or drive incremental sales
  • Accurate forecasting to ensure high levels of availability
  • Manage A&P budget
Internal Stakeholders
  • Working in a matrix across different functions and geographical territories
  • Support the Supply Chain function in GTR. Forecast accuracy is a very important KPI and will require a base understanding of how to use SAP
  • Support the Customer Marketing function to implement our brand activations. A&P is the joint responsibility of the Area Manager and the Key Account team.
  • Proactive alignment with International Key account teams seeking local opportunities & pushing for implementation
  • Support the Finance function to report on the performance of Australia & New Zealand each month. This also means setting up the correct rebates for price promotions so that we report NSV and GP accurately.
  • Responsible for setting annual Budget and A&P based on excellent understanding of customer dynamics
  • Manage our Retail Ambassador team to maintain ‘best in class’ model for the airport retail channel.
  • Training/ arranging for training the team of retail ambassadors on our brands.
  • Attend internal meetings and provide updates for reports
  • Full support of Regional Manager/KAM to ensure world class customer management
  • Act as ambassador for Bacardi Travel Retail aiming to be best in class
  • Actively use internal communication tools such as Yammer
  • Exceed Budget in ‘the right way’
  • Supply Chain: Forecast accuracy
  • Financial Control: Managing A&P / Controlling T&E
  • Grow share of premium products in  GTR ANZ 
  • Improve our distribution and visibility scores in key airport locations

Skills and Experience


To be successful in this role you will have/be: 
  • Commercial and Financial acumen 
  • Fluent in English, with exceptional interpersonal skills
  • Proved ability to work in cross functional teams
  • Understanding of Bacardi business, brands, process and system
  • Good IT literacy (Excel, Word, SAP, PowerPoint)
  • Ability to prioritize and adaptable to change
  • Willingness to travel 
The following experiences are preferred:
  • Experience in the Spirits Industry and/or Beverages is a distinct advantage
  • Experience in working with multi-country, travel retail customers
  • Commercial background 
  • Experience in planning / logistics / customer management role
  • Excellent PC Skills (MS office)
  • Marketing and Sales experience in FMCG
  • Belonging: You have a strong capacity to create a culture of ‘Belonging’, where people feel appreciated for who they are, what they do, and who they can become
  • Self-Awareness: You have high levels of self-awareness, are reflective and know yourself well, understanding both your own strengths and weaknesses and your impact on others
  • People Agility: You bring a deep ability to understand and relate to people and navigate through tough situations to harness and multiply collective performance
  • Results Agility: You demonstrate consistent delivery of results in first-time situations by inspiring teams, exhibiting a presence that builds confidence in yourself and others. 
  • Mental Agility: You can think critically to penetrate complex problems and expand the possibilities by making fresh connections. You think strategically whilst being execution focused and bring creativity to the challenges you’re presented with
  • Change Agility: You have a deep natural curiosity, desire to experiment and ability to effectively deal with the heat of change. You have a growth and learning mindset: ready to test, stumble, learn and apply from experience

Our culture

We share the passion and entrepreneurial flair of our founder and are guided by our three culture pillars - Fearless, Family and Founders, they inspire our Primos to be the best they can be and drive us forward in all we do. But what does this mean?

·       Being Fearless; means adopting an agile mindset, being comfortable trying new things and taking risks. We are empowered to question, challenge and innovate.

·       Family; We treat each other, and our communities, like Family. Always.

·       Founders; The spirit of entrepreneurship is at the heart of everything we do. We see the business as if it’s our own. We do the right thing for the business and we all take accountability for our work.

When you join Bacardi, you become part of our family and gain more than just a job.

Disclaimer: Bacardi is an equal opportunity employer that values workforce diversity. Diversity is core to our business: by embedding diversity into all aspects of our culture, we maximize the opportunity to achieve sustainable business success and growth. The duties and responsibilities described in the role profile might not be a comprehensive list. 

U.S. applicants have rights under Federal Employment Laws.