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Careers at Bacardi

Revenue Growth Management Manager for France

Job Name

Revenue Growth Management Manager for France







Reporting Line:

EUROC RGM Director

Job type:

Full time

Lead recruiter:

Camille Durand

About the role

Your Opportunity

As an integral member of the regional Revenue Growth Management (RGM) community, you will be accountable for creating value and financial impact for Bacardi.  You will help build and develop capabilities to drive sustainable Net Sales Value /per case growth by creating best in class RGM practices that enables us to Set, Get and Keep price as well as to optimize mix.

Your ability to combine a strategic business approach while managing multiple projects at any given time will be key, as will be your comfort in working seamlessly within the matrix.
  • You will lead and develop strategic value generators to support the sustainable revenue growth of France & Italy through designing, leading, embed & execute relevant best practice Revenue Growth Management practice in France & Italy
  • You will build and embed the functional capability of Pricing Strategy, Trade and Promotional & investment Optimization driving value growth
  • You will support creation of frameworks, tools and guidelines to drive greater effectiveness and Return On Investment (ROI) of commercial investments and promotional spending
  • You will guide, challenge, and work together with Sales team to set up contracts in a best way, find new opportunities to grow Gross Profit (GP) and GP/case


With our Consumer at the heart, your key focus will be:

Key Objectives:
• Create a framework to deliver multi-year accretive price strategy across Bacardi products capturing market trends, market situation and external environment
• Deliver framework, guidelines and execution of best practice promotional optimisation across brand and channel to deliver optimal value
• Develop improved ROI framework to be adopted in each channel through identifying optimal pack price architecture for the short and mid-term
• Evaluate, design and implement a framework that optimises gross to net terms across each channel by identifying working and non-working funds
• Responsible for inter-company and inter-channel net price defensibility
• To identify tools by brands to ensure that our brands remain profitable for the customer and Bacardi
• Be a change leader to build value culture DNA throughout the organisation

Key Interactions:
• Be a business partner with Sales Directors to help them maximise value and drive the right execution with the sales teams
• Drive best practices across Europe via strong networking with other RGM leaders
• Motivate ROI with Finance Team
• Drive pricing and promotion strategies with Marketing teams

Skills and Experience

• 5+ years experience in Sales or Finance including responsibilities in Revenue Growth Management
• Knowledge and understanding of the Spirits and/or overall Drinks Industry is a distinct advantage 
• Strong Commercial accumen
• Excellent numeracy / analytical skills and then ability to communicate recommendations in a clear / compelling way
• Proficiency in English and French language is mandatory

Personal Skills:
  • Living our Values and demonstrating high 
  • Learning Agility will be fundamental not only for success in this role, but also for potential growth to other roles across Bacardi in the future
  • We have a clearly defined Leadership Excellence framework, and you will be expected, as a Senior Leader to be a role model of all 6 elements:
    Focus Externally to Win / Drive Execution & Results / Lead Strategically & Know your Business / Make the Matrix Work / Lead by Example and Develop and Inspire Talent

Our culture

We share the passion and entrepreneurial flair of our founder and are guided by our three culture pillars - Fearless, Family and Founders, they inspire our Primos to be the best they can be and drive us forward in all we do. But what does this mean?

·       Being Fearless; means adopting an agile mindset, being comfortable trying new things and taking risks. We are empowered to question, challenge and innovate.

·       Family; We treat each other, and our communities, like Family. Always.

·       Founders; The spirit of entrepreneurship is at the heart of everything we do. We see the business as if it’s our own. We do the right thing for the business and we all take accountability for our work.

When you join Bacardi, you become part of our family and gain more than just a job.

Disclaimer: Bacardi is an equal opportunity employer that values workforce diversity. Diversity is core to our business: by embedding diversity into all aspects of our culture, we maximize the opportunity to achieve sustainable business success and growth. The duties and responsibilities described in the role profile might not be a comprehensive list.