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Careers at Bacardi

Internship 6 months – Consumer Marketing Brand Support

Job Name

Internship 6 months – Consumer Marketing Brand Support






Marketing - Communication - PR

Reporting Line:

Marketing Manager

Job type:

Full time

Lead recruiter:

Massimo Li Volti

About the role


We are looking for a Martini & Bombay Brand Support Intern who will work closely with the Brand Management team to support on a wide variety of tasks and projects on our unique historical brand. This is a fantastic opportunity for someone who is keen to start a career in Marketing, Sales, Analytics in the spirits industry. In return you will be working with passionate people in a awesome office environment and have the opportunity to develop your skills.
The intern will be interfacing directly with all the company’s function, actively participating in brand management and liaise with external agencies and partners


Functions and Responsibilities:

Market analysis:

Ad hoc analysis of brand performances

Report market trends,  competition activities (campaign, launches)

Internal&external communications:

Internal:  monthly newsletter communications to all the primos

Help on presentations

External:  contact with agencies, development of communication media and events

Marketing plan:

Identify new trends, new opportunities for the brand

Contribute to the creation and support of key marketing campaigns

Influencer plan: support the operational management of the project (planning, implementation, amplification)

1PD: support the 1pd plan in the planning and execution phases

Sampling: support on the development and roll-out of the trial plan

Support with daily activities, development of analyzes, website, online activations

Monitor expenses and budget

Skills and Experience

·        Interest over Cocktails and Aperitivo industry

·        Strong analytical skills is a must (excellent knowledge of Excel)

·        Comfortable with data management

·        Business and consumer curiosity

·        Open to learn and face new challenges

·        Problem solving and result driven

·        Strong interpersonal skills

·        Effective communication skills, enthusiasm and proactive attitude

·        Excellent organizational skills

·        Ability to adapt to a multicultural environment

·        Ability to work independently as well as have a collaborative nature to work in a team environment

·        Ability to handle multiple responsibilities in a fast-paced environment 


Bachelor’s degree in Marketing, Management, Business Administration or similar field. A post graduate degree is a plus and any exposure or experience (in a previous internship) in business intelligence, Marketing would be ideal. 

Our culture

We share the passion and entrepreneurial flair of our founder and are guided by our three culture pillars - Fearless, Family and Founders, they inspire our Primos to be the best they can be and drive us forward in all we do. But what does this mean?

·       Being Fearless; means adopting an agile mindset, being comfortable trying new things and taking risks. We are empowered to question, challenge and innovate.

·       Family; We treat each other, and our communities, like Family. Always.

·       Founders; The spirit of entrepreneurship is at the heart of everything we do. We see the business as if it’s our own. We do the right thing for the business and we all take accountability for our work.

When you join Bacardi, you become part of our family and gain more than just a job.

Disclaimer: Bacardi is an equal opportunity employer that values workforce diversity. Diversity is core to our business: by embedding diversity into all aspects of our culture, we maximize the opportunity to achieve sustainable business success and growth. The duties and responsibilities described in the role profile might not be a comprehensive list.